Overview
A Minimal WordPress Homepage for a Contemporary Lighting Brand
This project involved designing a modern WordPress homepage for Baïty, an online lighting brand offering decorative fixtures for different spaces and interior styles. The goal was to create a refined shopping experience that showcases the product range, communicates the brand’s aesthetic, and helps customers discover suitable lighting for their homes.
The Challenge
Showcasing Lighting Products Through a Refined Experience
The homepage needed to balance strong product imagery with clear navigation and practical shopping information. The challenge was to present lighting collections in an engaging way while helping customers explore products by room and style, understand key purchase benefits, and navigate the store effortlessly across desktop and mobile devices.
The Solution
A Clean, Product-Focused WooCommerce Homepage
I designed a responsive WordPress homepage featuring an immersive hero section, curated product collections, room-based shopping categories, customer reviews, and clearly presented shopping benefits. A restrained neutral palette with warm gold accents complements the lighting products, while structured sections and prominent calls to action create a polished, mobile-friendly shopping experience.
